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Baby Shower Gifts and New Baby Gifts

From the moment your friend, sister or other loved one announces her pregnancy, the countdown to welcoming baby begins. Hallmark is here with a big selection of unique gifts for baby. Start out with pregnancy photo albums and sonogram photo frames to document all the changes that happen those nine amazing months. With social media and texting, it's easy to take hundreds (or let's be real, thousands…) of pictures once baby arrives, but it's always nice to have a baby memory book to capture all those milestones and cherished moments of baby's first year—or first five years. From first tooth to first words and first friend, our baby keepsake books contain envelopes to keep mementos as well as pages to fill in all those special moments in your family's life. Check out our tips for taking great baby pictures!

Whether you're looking for baby shower gifts guaranteed to elicit oohs and ahhs, newborn baby gifts or baptism gifts, you'll find gift ideas ranging from baby essentials like bibs, rattles and teethers, to nursery decorations like picture frames, figurines and even nightlights. Or maybe you want to get something that Baby will enjoy. In that case, you'll find a range of classic baby toys, stuffed animals for baby, and board books and soft fabric books that will stimulate baby's senses or provide the start of a sweet bedtime routine and cuddles with parents, grandparents and siblings. Commemorate baby's first Christmas with a new baby ornament you hang on your tree every year. To welcome baby, add a congratulations on baby greeting card and baby gift wrap, whether it's pink, blue or gender neutral. Plus, we've got lots of great ideas for what to say in a baby shower card.